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The value of Design Thinking

How you apply design thinking?


Why it's very relevant to this time?


We are in a very unusual moment in all of our lives. it's completely unpredictable.

What I wanted to share with you is how to leverage the design thinking approach to tackle ambiguity.


It is all about positive collaboration, co-creation and finding solutions to complex challenges.

You not only learn how to focus on activities and processes but you also learn to find real values in adapting new mindsets, doing things differently and creating real impact.


It creates an opportunity for stakeholders at all different levels to engage and ideate together.

You can use design thinking for creating external and internal values.

When we look at customer facing businesses, this approach could help to improve customer experiences and inspire loyalty. It can also help with product development and increased profitability. (external value)


When we look inside of a company, we are looking at cultural challenges that an organization is facing.

Design Thinking approach empower stakeholders at all levels to find ways to engage, ideate and innovate together. (Internal value)


Organizations that frequently brainstorm together, they will achieve their goals at a higher rate.

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​​​maryam@innovationbazar.com

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